undergraduates enrol every year in universities in the UK

young people drop out of degree courses every year

students will leave university during their first year

The emergence of big data capabilities,
combined with new profiling and analysis techniques, makes it possible to deliver a powerful new kind of online utility.

The utility aids school, college, university or course selection by providing access to a dynamic, interactive, hierarchical, intelligent and powerful, compatibility measurement tool.

Then after course commencement, it provides
an ongoing capability for students to monitor and enhance their own human capital potential.

A student drops out of university every

minutes of every single day

 Government expects the value of outstanding student loans to reach over £100 billion by 2018.

In 2014, nearly half of employed recent graduates were in non-graduate roles.

A student’s requirements and personal profile data provides a range of individualised criteria with which to explore myriad statistical information sources and data sets to aid decision-making.

The decision-making process is broken down to clusters of related components, organised into modules and structured into layers.

The two sides of the transaction are placed into corresponding pairs.

Research Level

UCAS advice The top 5 things your child should do:

  1. Start research early – higher education has a lot of options from which to choose.
  2. Know the deadlines – for some courses they need to apply almost a year in advance.
  3. Search for courses – something they would enjoy or be interested in.
  4. Go to UCAS events and course provider open days speak with us or higher education staff.
  5. Check entry requirements – make sure they can get the grades they need.

Presentation Level

UCAS advice How to choose a course:
Once you know what to aim for and
which type of study
you might still find a lot
of relevant courses to choose from.

Complete University Guide:
Use the CUG Course Chooser tool
Search through over 100,000 courses 
more than 350 UK universities and colleges

Fill-in at least one field to search
the course database.

Click for entry requirements fees and much more.

“Research into the reasons why students leave universities early in the course often finds that choosing the wrong course was an important factor, so it is crucial to do good research and decide carefully.”

The Complete University Guide

Complete University Guide:

Selecting the best possible course for you is a key decision to make, and often a challenging one.

  • There can be intense competition for the most popular courses and later for graduate jobs.
  • Do you want to follow a course offering a clear career path?
  • The same title of course will not be taught in the same way, or cover the same material, at every university offering it.

So how do you go about choosing a course?

For a few people, choosing a course is simple: they have always wanted to be a brain surgeon or have always had a passion for geography, mountains and glaciers.

  • For most, however, there is a bewildering variety of courses, many subjects that are not taught in school or college.
  • To narrow down the thousands of courses what should you take into account?
  • Discount courses you do not want to study and Universities you do not want to go to, the field narrows significantly.

Hot Courses:

Inspire me: Course selection structured by personality type: Foodie, Techie, Green fingered, Fashionista, Arty, Sporty, Future Einstein, Pampered, Dr Doolittle, Linguist, Media Mad, Business Brain.

Why undergraduate? If you’re thinking about taking an undergraduate course, you’ve probably already have prospectus after prospectus telling you which undergraduate courses you should go for. Before you start thinking about subjects though, have you thought about why you might want to choose an undergraduate course at all? Studying at undergraduate level can be very different from any learning you might have undertaken before so it’s worth asking yourself if a degree is definitely for you.

Browse Undergraduate courses and Degree courses: So you know you want to go to university but you don’t know which undergraduate course to take or which undergraduate courses are out there. From agriculture to zoology, browse a huge range of undergraduate subjects, right here.

There is a need for a range of analytical tools to measure compatibility and aid selection:

See advice summary document provided by The Complete University Guide

Entry Assessment Level

Entry considerations:

Entry exams
Personal statement
Hobbies & Activities

Entry Status Level

Entry requirements:

Points range 614 – 160
Ranking University profiles
Fees range £50,000 – £18,000
Type of institution/campus
Cost of living/accommodation

Utilise market segmentation to maximise choice relevance for prospects

Preparation Level


Nationality orientation
Health Check
Learning Difficulties

Influence Level


Selected Options
Open Day
Social Media

Construct a suite of specialist support and diagnostic services

Aspiration Level

Personal Ambitions:

Peer choices
Popular culture
Family advice
Social status
General economy

Potential Level

University Characteristics:

University profiles by alumni
Needs of the institution
Recruitment Strategy
Education Policy

 Analyse factors and influences that drive motivations, needs and aspirations

Financial Level

Financial Status:

Funded by borrowing
Funded by family
Funded by an award
Funded by part-time work

 Support Level

Financial Assistance:

Funding Options

Devise a platform for precise financial planning and applications to access funding

Endorsement Level

The Learning Experience:

Traditional vs Contemporary
Size of community
Rural or urban

Promotion Level


Student Satisfaction
Alumni Testimonials
Results Analysis

 Refine peer to peer to prospect feedback capabilities

Reassurance Level

Measurable Outcomes:

Earning Potential
Return on Investment

Data Analysis Level


Official Statistics
Performance Metrics
Rating Sites

 Identify a potential partner with existing infrastructure and suitable brand

 External Influence and Pragmatic Levels

Analytical access to jobs market and other data streams:

Business Trends
Employer Requirements
Conflict Capital

Provide students, their parents, teachers and advisors with a flight deck to take control of the education selection process

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Use computer gaming techniques to engage and empower young people.

 Emotional and Intellectual Levels


Five core areas of development
deployed in combination to maximise value and
success rates of degree-level education

1. Use the latest data and analytics technology to make
the most complex decision-making process simple and enjoyable.

2. Use student profiling data as an additional range of criteria
against which to extract selection indicators
from a broad spectrum of data sources.

3. Use market demand and trend data
to refine the attribute and personality data
to provide meaningful return on investment indicators.

4. Use aggregated personality profiles of alumni and faculty staff
to create a character profile of the institution as a basis on which
implement student-to-university matching protocols.

5. Use direct marketing and sales promotion techniques
to rapidly establish a start-up subscriber base of 50,000 students
to deliver proof of concept at significant scale.


undergraduates enrol every year in universities in the UK

young people drop out of degree courses every year

students will leave university during their first year

Provide a platform upon which a wide range
of strategic objectives can be addressed

1. Empower each student to accurately and broadly monitor their own development and progress in preparation for their degree course and throughout its three years duration.

2. Provide a wide range of measurement tools to facilitate a complete assessment across all intelligence criteria to help every student discover the scope of their potential for further study, training or work experience.

3. Provide the means for students to engage the support of parents, teachers, tutors and mentors with access to accurate, meaningful, subjective, objective and comparative empirical data in a usable form.

4. Provide a system that prepares students for an undefined and rapidly evolving jobs market and with the understanding and confidence to secure appropriate employment.

5. Identify special talents or special learning difficulties in sufficient time for them to be effectively addressed with specialist support, training or tutoring.

6. Provide a platform to support and facilitate the design of personalised lesson plans and give tutors a far greater understanding of a student’s specific and individual needs.

Government expects the value of outstanding student loans to reach over £100 billion by 2018.

In 2014, nearly half of employed recent graduates were in non-graduate roles.

Please contact:

glenn@selfsuite.comCopyright © 2018 Glenn Greenhill. All rights reserved